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Stakeholder Engagement & Stakeholder Management

Identifying a project’s stakeholders is not always an easy task – it requires recognising all the people that can possibly influence and be influenced by the project’s deployment. These are people who might resist and try to prevent the project; people who should be informed about the project’s objectives and about the project’s benefit to them.

Any project’s success essentially depends on the engagement of its stakeholders. Communication, which is at the centre of stakeholder engagement, is a powerful tool to turn those who might potentially oppose, into enthusiastic supporters. This course offers a holistic approach to stakeholder analysis and engagement, offering project managers the appropriate tool in order to successfully implement any project of any size.


What does it include?

Day 1 

- Concepts of Stakeholders

- Identifying the Organizational Stakeholders in their wider operating context

- Stakeholder Analysis


Day 2

- Identifying the Organizational Stakeholders in their immediate operating context

- Understanding Stakeholder worldviews

- Managing stakeholder conflict


What will you gain?

  •  Knowledge of the theories that underpin stakeholder concepts

  • Knowledge of the levels at which to identify obvious and hidden stakeholders

  • Knowledge of approaches to handling conflict

  • Ability to apply stakeholder analysis tools and improve your stakeholder ‘power and influence’ analysis

  • Gain insights, tactics and strategies to help navigate organisational politics and overcome resistance.

  • Broader appreciation of the value of understanding stakeholder views and working with them for the benefit of the organization

  • Secure higher levels of ownership and commitment to your projects

Who is it for: Project Managers

How long: Two days

Extra features: The ‘Stakeholder engagement’ and ‘Intelligent Risk Taking form part of a dyad providing you with practical support in driving innovation and change. Both programmes feature a highly experiential approach to learning in a workshop environment. Participants will work in alone, small groups and in pairs. One-to-one coaching, especially in support of the programme assessment instruments, is available during the programmes and following them.

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